Tuesday, April 10, 2012

Limelight Interiors: Home Staging- Organization - Redesign: Buyer's ...

What is "Buyer's Shock"? ?

Buyer's shock is an extreme feeling of disappointment, sadness, (and sometimes anger) that is experienced by a potential buyer during, or after, a viewing of a home. It is not contagious or infectious but it is REAL!?

When potential buyers see pictures of a listing, and they like what they see; an emotional attachment is formed. ?The photos and accompanying description of the home, instill excitement and high expectations in the buyers.?

As a SELLER, keep in mind that MORE?than 90% of today's real estate shoppers search online FIRST, before?making contact with a real estate professional or private seller. ?Potential buyers scour the internet looking at HUNDREDS of pictures. ?If you are selling your home, your pictures had better be good and they'd better be an ACCURATE representation of your listing!? Don't mislead potential buyers with unrealistic photos and "too-good-to-be-true" descriptions of the home. ?Whether you are listing your home with an agent, or you are selling your home privately, be REAL! ?If a listing does not live up to it's pictures and description, it creates a lasting, negative ?emotional response that WILL NOT get your home SOLD!

If your home is on the real estate market right now, hopefully you will be in the position of a "Buyer" soon! ?Put yourself in the buyer's shoes. ?It may be helpful to keep these tips in mind:

1) Buyers WILL predetermine a price range in which to begin their search. Do some homework, check out comparable homes in your locale and then STRATEGIZE! Will you get more viewings if you list at $500,000 or at $499,900?

3)?Don't be tempted to over-price your home with the thought that you can always lower your price later. ?A "reduced price" sign tell buyers that your home was overpriced to begin with and they'll think they can get a bargain.?

4) When a Buyer develops an emotional attachment to a listing, they are more willing to pay the asking price instead of risking losing out to another buyer.?

Are you selling a home? ?Which of these photos appeals to YOU!?


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